New Turismo de Portugal campaign

… features a waxwork Ronaldo

Turismo de Portugal feature Ronaldo waxwork in Times Square

The Diario reports that Turismo de Portugal has associated itself with the launch of the new figure of Cristiano Ronaldo, made in wax, which has just won a prominent place at Madam Tussauds, in New York. Presumably, this was all planned prior to all the adverse publicity that Ronaldo has generated over the last week, either that or they are not too concerned about attracting Manchester United supporters, most of whom are disappointed, to say the least, with his recent petulance!

The work was revealed last night, in Times Square, in the presence of thousands of people. It was unveiled on the same day that Turismo de Portugal started a new plan to promote national destinations under the motto ‘Close to US’ and, for an hour, they had reserved the screens in Times Square with images of 24 points of the country, including Madeira, with emphasis on Pico Ruivo, Pico do Areeiro and Levada do Larano (Machico/Porta da Cruz)

This campaign takes place at a time when it is believed that there is a greater predisposition to book trips, due to Black Friday, with Turismo de Portugal expects to impact around 500 million potential tourists.

COVID-19 in Madeira: updates can be found in an earlier post

All the incidental news from Madeira – up to 60 reports per day – is being continually picked up automatically, translated, and instantly posted on our sister website, madeiraislandnews, no matter how trivial:

6 thoughts on “New Turismo de Portugal campaign”

  1. It won’t affect the number of Mancunians visiting Madeira.

    (Remembering the famous banner at the first (in modern times) derby at the Man City ground that welcomed United supporters to Manchester).

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  2. The supposed airport should continued with the old name Santa Cruz since all that area was lost to the expansion of the airport it was a beautiful place to live full of houses and gardens and quintas and farmland that been lost .

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